課程介紹

【ESAP】商務英語個案研究 Business Case Studies in English

※本課程同時為專業英文課程(ESP)及商學院EMI橋接課程(ESAP)。

 

教學目標 Course Objectives:

This class will take a communicative, task-based approach to learning. Students will take part in group activities and perform collaborative learning tasks as they analyze business case studies in English. Interaction in English with peers and the instructor will comprise a major part of this course and assessment. Students will regularly participate in business simulations and develop solutions with their team members. These business simulations are based on real-world business case studies. In addition to analyzing business case studies, the main projects for this course will be: 1.) to develop an investment portfolio and present it to the class (this will require use of Excel); and 2.) to prepare a business presentation sales pitch for a start-up business idea (using PowerPoint); and 3.) to join a team to prepare and present one business case study simulation to the class.

 

 

課程大綱 Syllabus: